Silicon Valley – August 29, 2025 – The eSync Alliance has announced significant expansion into the Indian automotive market, with major domestic and international manufacturers adopting the global standard for over-the-air vehicle updates. The move positions India as a key battleground for software-defined vehicle technology as the world’s fourth-largest automotive producer and third-largest market by sales1 embraces standardized connectivity solutions.

India’s automotive sector represents one of the world’s most dynamic markets, valued at over USD 125 billion and contributing 7.1% to the country’s GDP while employing 19 million people2. With annual production of 25.9 million vehicles and remarkably low vehicle penetration of just 38 cars per 1,000 people compared to global averages, India offers exceptional growth potential as its expanding middle class and rapid urbanization drive demand for connected vehicle technologies.

Leading Indian automotive conglomerates are implementing eSync across multiple business units, including both consulting and manufacturing divisions, representing major validation for the alliance. A prominent Japanese automaker with significant Indian manufacturing operations has already integrated eSync technology into its vehicle platforms, demonstrating early momentum in the region. The standardized approach promises to reduce OTA development cycles from years to months while enabling seamless multi-vendor integration across India’s complex automotive supply chain.

The India expansion comes as eSync technology gains traction with over 30 global OEMs and has proven scalable across millions of vehicles worldwide. The alliance’s multi-vendor approach allows automakers to source eSync-compliant components from any certified supplier, potentially reducing integration costs by 60-70% compared to proprietary solutions. India’s adoption could accelerate global deployment as manufacturers validate the technology in one of the world’s most demanding automotive markets.

“India represents the future of automotive connectivity at scale,” said Mike Gardner, Executive Director of the eSync Alliance. “With major domestic players embracing eSync technology alongside innovative companies ready to showcase these capabilities globally, we’re seeing the rapid emergence of a truly connected automotive ecosystem that will influence markets worldwide.”

ENDS

About the eSync Alliance

The eSync™ Alliance is a non-profit trade association driving a multi-company solution for Over-the-Air (OTA) updates and diagnostics data in the automotive electronics space. Used in millions of vehicles around the world, eSync has the power to save auto makers and the supply chain millions by offering the only standardized OTA bi-directional data pipeline that is proven for

remote software updates, diagnostics, and telematics. OEMs can access an easy, effective, and secure platform that is ready to be integrated into vehicles. Tier-1 suppliers are not required to spend time and resource re-engineering their product to meet a multitude of different OTA protocols. Learn more at: esyncalliance.org

Note to editors: eSync is a trademark of the eSync Alliance.

Media Contacts:
eSync Alliance:
John Edden, Torque Agency Group jedden@torqueagencygroup.com, +44 (0)7403 640 213